Digital lending for FMCG retailers

As FMCG, you can help your retailers and micro merchants with digital loans offered by DANA partner banks

As your strategic partner, we enable your retailers to have digital loans from our partner banks and financial institution. Our digital credit engine ensures that your customers receive their loan approval within the shortest possible time. A digital end to end process keeps the entire journey simple and seamless. You can now offer your retailers access to finance to grow their business through our FMCG partner platform and ecosystem.

Instant loan

Collateral free loan

Digital onboarding

Digital payment

FMCG retailer

How retailers will apply for loan

Fill Out

Retailers apply through Dana app or agent app. The application process takes only 3 minutes!


Retailers or agents of behalf of retailers upload KYC doc and fulfil required fields in the app

Sit back

Retailers get notification of loan approval and disbursement in the mobile app.